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Automated Extraction of Typical Expressions Describing Product Features from Customer ReviewsKarel Barák, Franti¹ek Daøena, Jan ®i¾kaEuropean Journal of Business Science and Technology 2015, 1(2):83-92 | DOI: 10.11118/ejobsat.v1i2.27 The paper presents a procedure that helps in revealing topics hidden in large collections of textual documents (such as customer reviews) related to a certain group of products or services. Together with identification of the groups containing the topics the lists of important expressions is presented which helps in understanding what characterizes these aspects most typically from the semantic point of view. The procedure includes determining an appropriate number of groups representing the prevailing topics, partitioning the documents into a desired number of groups using clustering, extracting significant typical features of documents from each group with application of feature selection methods, and evaluating the outcomes with the assistance of a human expert. The results show that the presented approach, consisting mostly of automated steps, is able to separate and characterize the aspects of a certain product as discussed by the customers and be later useful, e.g., for handling customer complaints, designing promotional campaigns, or improving the products. |
Default Probability Prediction with Static Merton-D-Vine Copula ModelVáclav KlepáèEuropean Journal of Business Science and Technology 2015, 1(2):104-113 | DOI: 10.11118/ejobsat.v1i2.30 We apply standard Merton and enhanced Merton-D-Vine copula model for the measurement of credit risk on the basis of accounting and stock market data for 4 companies from Prague Stock Exchange, in the midterm horizon of 4 years. Basic Merton structural credit model is based on assumption that firm equity is European option on company assets. Consequently enhanced Merton model take in account market data, dependence between daily returns and its volatility and helps to evaluate and project the credit quality of selected companies, i.e. correlation between assets trajectories through copulas. From our and previous results it is obvious that basic Merton model significantly underestimates actual level, i.e. offers low probabilities of default. Enhanced model support us with higher simulated probability rates which mean that capturing of market risk and transferring it to credit risk estimates is probably a good way or basic step in enhancing Merton methodology. |

